The world's premier pop culture celebration, "New York Comic-Con 2026", was held from Thursday, October 8th to Sunday, October 11th, 2026, local time!
At the venue, the "DRAGON BALL SPECIAL BOOTH" made its appearance, packed with special features filled with the charm of "Dragon Ball"!!
In this article, we bring you a photo report showing what it was like inside the booth, which was a huge hit every day!

The first thing that catches your eye when you enter the booth is the super-sized exhibit for the "Dragon Ball Super: Beerus" anime, which began broadcasting nationwide on the Fuji TV network on Sunday, October 11th!
The anime's "Super launch visual" was brought to life, featuring a statue of Goku looking up at the sky with a look of determination, along with a massive panel of Beerus exuding an imposing presence behind him, making for an incredible impact!

The statue even featured a gimmick that recreated the Aura emitted by Goku, making the visual reproduction truly Super!!

Exclusive Booth Gifts For Attendees!

Booth visitors received a special bag featuring the full "Super launch visual", exclusive venue items like a headband to become "Super Saiyan God Son Goku", and a promotional card for the "DRAGON BALL SUPER CARD GAME Fusion World"!

Can you tell how big the special bag is from this photo!?

Get Special badges in the Booth Rally!

A booth rally was held where attendees could earn rewards by visiting various zones within the booth!
Rally participants were given an original lanyard and a rally sheet, and they received one badge upon visiting each designated zone.

By completing the collection of badges featuring the "Five Saiyans with Virtue" noted on the rally sheet, fans could get their hands on a large-sized "Super Saiyan God Son Goku" badge—an irresistible event for fans!

This gentleman wearing the "Super Saiyan God Son Goku" headband successfully completed the rally! He kindly agreed to a photo with a wonderful smile.

"DRAGON BALL SUPER CARD GAME Fusion World" Trial Event!

A hands-on event for the highly popular, high-octane trading card game "DRAGON BALL SUPER CARD GAME Fusion World" was held inside the booth! It was impressive to see young challengers and veteran players gathered together, completely absorbed in their matches!

Those who participated in the trial event received a promotional card and the trial deck they used as novelty gifts!

"DRAGON BALL XENOVERSE 3" Hands-On Demo Event!

There was also a hands-on demo event where attendees could play "DRAGON BALL XENOVERSE 3", scheduled for release in 2027, ahead of time, and long lines formed every day! As the latest home console game project, the high expectations for this title were quite evident...!

Players took on the role of a member of the Great Saiya Squad and boldly faced off against the demo mission boss, "Broly (Super), SS Full Power"!
Participants in the demo received an originally designed lanyard!

Plastic Models Assembly Experience!

A hands-on area for the popular "Figure-rise Standard" Plastic Models in the US was also set up, and it was bustling with many visitors, especially families. Staff were seen carefully explaining how to build the models to beginners.

Participants in the modeling experience were gifted the Goku Plastic Models they assembled right there!

Tons of "Dragon Ball" Related Items on Display!

Various "Dragon Ball" related items such as Figures and Cards were also exhibited at the venue!
In conjunction with the broadcast of the "Dragon Ball Super: Beerus" anime, numerous new products were displayed, featuring characters from the series like Beerus and Whis, as well as Goku evolved into his Super Saiyan God form!

Additionally, the "S.H.Figuarts Super Saiyan 4 (SS4) Son Goku -Exclusive Edition-" displayed in the "TAMASHII NATIONS" corner was available for purchase at the New York Comic-Con venue, so many attendees headed straight to the TAMASHII NATIONS booth after seeing the display.

This attendee got down to eye level with Goku and the gang to snap a picture of a Figure they were interested in on their smartphone!

A Variety of Great Photo Spots!

The venue featured photo spots where visitors could recreate famous scenes from "Dragon Ball". Many people enjoyed taking pictures with scenarios that any fan has probably tried to imitate at least once, such as flying through the air on the Kintoun or raising their Ki to release an Aura!

This parent and child attendee perfectly nailed the Kamehameha pose!!

Additionally, there were photo spots located throughout the booth where fans could take pictures with statues of Beerus and Whis from the "Dragon Ball Super: Beerus" anime, as well as a photo spot for the latest home console game project, "DRAGON BALL XENOVERSE 3"!

It was a spot full of smiles, with everyone enjoying taking photos in their own favorite poses.


Wrapping up this report is a shot of the many attendees gathered for the booth rally sending their Ki to the Genki-dama! It was a scene that perfectly symbolized the atmosphere of the venue overflowing with love for "Dragon Ball".